Wazdan unveils €4,000,000 Seasonal Drop network promotion with three-stage campaign

Wazdan, the gain-focused developer, has launched Seasonal Drop, a new network promotion spanning Halloween, Christmas and Valentine’s Day, with a total prize pool of €4,000,000.

Running across three seasonal stages under the tagline ‘MASTER THE SEASONS’, the campaign combines Wazdan’s retention-proven promotional tools with themed content and ready-to-use marketing materials, giving operator partners a straightforward way to activate promotions during key periods of the calendar year.

The opening stage, Spirits & Spins, will run from 23^rd October to 1^st November, bringing an eerie twist to the campaign through Mystery Drop™. Designed to capture the thrill of the spooky season, the mechanic lets players choose one of nine Mystery Boxes to reveal an instant cash or physical prize, adding an extra layer of excitement to their game sessions.

Calendar of Gain™, forming the second stage of the campaign, will run from the 1^st to 26^th of December. Powered by Mystery Multiplier™ Drop, the festive promotion will award additional cash prizes based on players’ bets, multiplied by a random number, helping to bolster the Christmas spirit during the most wonderful time of the year.

The campaign will then conclude with Love at First Drop, running from 29^th January to 14^th February 2027. Also powered by Mystery Multiplier™ Drop, the Valentine’s stage will focus on sustaining player interest and supporting operator retention strategies as the seasonal promotion reaches its finale.

By combining an impressive supplier-funded prize pool with seasonal themes and tailored promotional mechanics, the campaign underlines Wazdan’s commitment to providing operator partners with seamless and intriguing gameplay additions to its industry-renowned slot portfolio.

Andrzej Hyla, Chief Commercial Officer at Wazdan, said:

“Wazdan Seasonal Drop brings three standout moments in the calendar year together under one campaign, giving our partners a consistent way to engage their audiences from Halloween through to Valentine’s Day.

With €4,000,000 in prizes, two of our established promotional tools and dedicated seasonal themes, we are providing operators with more than a prize pool. They are benefiting from a ready-to-use campaign backed by our proven content, promotional expertise and support.”